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AI Customer Support with Bloomreach

Bloomreach is a digital experience platform that combines content, search, merchandising, and customer engagement. It powers personalization for hundreds of major retailers.

Minimal AI connects to Bloomreach and uses customer profiles and recommendation data to resolve personalization tickets.

Connecting is effortless. The AI Manager sets everything up for you in minutes - no developers, no complex configuration.

What Bloomreach does

Bloomreach is a digital experience platform offering Bloomreach Engagement (CDP and marketing automation), Bloomreach Discovery (search and merchandising), and Bloomreach Content. Engagement provides customer profiles, segmentation, journeys, and recommendations. The Bloomreach API exposes customer profiles, events, segments, and recommendations for integration.

Key Bloomreach API capabilities Minimal AI uses

Minimal AI connects to the Bloomreach API to read subscriber data, check campaign engagement, and update profiles or preferences in real time.

Customers API

Read and update Bloomreach customer profiles.

What the AI does: Looks up profiles and updates attributes.

Events API

Track behavioral events.

What the AI does: Sends events to Bloomreach when relevant.

Recommendations

Read product recommendations.

What the AI does: Includes Bloomreach recommendations in support replies.

What the AI agent can read and write in Bloomreach

The AI uses Bloomreach to personalize replies, manage subscription preferences, and resolve marketing-related questions instantly.

Get information

  • Look up customer profile
  • View segment and scoring
  • Access event stream
  • Check recommendations

Take actions

  • Update customer attributes
  • Track events

This is a representative subset of what the AI can do here. If the API can do it, Minimal AI can do it.

How to connect Bloomreach to Minimal AI

Connect Bloomreach in a few clicks through the AI Manager.

1

Go to Integrations in your Minimal dashboard and select Bloomreach. Enter your API credentials.

2

Tell the AI Manager which subscriber actions the agent should handle.

3

Review and go live.

Real support scenarios the AI handles with Bloomreach

Unsubscribe request

A customer asks to unsubscribe. The AI updates the Bloomreach preferences and confirms.

Subscription preferences

A customer asks which lists they're on. The AI checks Bloomreach and replies.

Campaign question

A customer asks about an email or SMS they received. The AI checks Bloomreach for the campaign and explains.

Works with Bloomreach and your helpdesk

Minimal AI connects to Bloomreach for subscriber and campaign data and to your helpdesk for conversations. The AI can answer "why am I getting these emails?" or "unsubscribe me" instantly with the correct action behind it.

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View the full integration details

See setup instructions, related integrations, and more.

Frequently asked questions

Can the AI unsubscribe contacts in Bloomreach?+

Yes. The AI can opt customers out per channel or unsubscribe them entirely from Bloomreach.

Does the AI update Bloomreach attributes?+

Yes. The AI can update standard and custom attributes in Bloomreach.

How hard is it to integrate Bloomreach with Minimal AI?+

Enter your Bloomreach API credentials and go live in minutes.

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