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AI Customer Support with Insider

Insider is an enterprise growth management platform that uses AI to personalize across web, app, email, and SMS. Whenever customers ask about a personalized message or want to opt out, the answer lives in Insider.

Minimal AI connects to Insider and resolves those tickets instantly.

Connecting is effortless. The AI Manager sets everything up for you in minutes - no developers, no complex configuration.

What Insider does

Insider is a growth management platform that combines a CDP with cross-channel personalization, predictive segments, web push, app push, email, SMS, and on-site personalization. The Insider API exposes user profiles, attributes, segment membership, predictive scores, and channel subscription data for integration.

Key Insider API capabilities Minimal AI uses

Minimal AI connects to the Insider API to read subscriber data, check campaign engagement, and update profiles or preferences in real time.

Users API

Read and update Insider user profiles.

What the AI does: Looks up user profiles and updates attributes including channel preferences.

Segments & Predictions

Read segment membership and predictive scores.

What the AI does: Reads segment and prediction data to personalize the support reply.

Subscriptions

Manage channel subscriptions.

What the AI does: Opts users out of specific Insider channels.

What the AI agent can read and write in Insider

The AI uses Insider to personalize replies, manage subscription preferences, and resolve marketing-related questions instantly.

Get information

  • Look up user profile
  • Check segments and predictions
  • View event history
  • Check channel engagement

Take actions

  • Update user attributes
  • Unsubscribe from channel
  • Trigger events

This is a representative subset of what the AI can do here. If the API can do it, Minimal AI can do it.

How to connect Insider to Minimal AI

Connect Insider in a few clicks through the AI Manager.

1

Go to Integrations in your Minimal dashboard and select Insider. Enter your API credentials.

2

Tell the AI Manager which subscriber actions the agent should handle.

3

Review and go live.

Real support scenarios the AI handles with Insider

Unsubscribe request

A customer asks to unsubscribe. The AI updates the Insider preferences and confirms.

Subscription preferences

A customer asks which lists they're on. The AI checks Insider and replies.

Campaign question

A customer asks about an email or SMS they received. The AI checks Insider for the campaign and explains.

Works with Insider and your helpdesk

Minimal AI connects to Insider for subscriber and campaign data and to your helpdesk for conversations. The AI can answer "why am I getting these emails?" or "unsubscribe me" instantly with the correct action behind it.

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View the full integration details

See setup instructions, related integrations, and more.

Frequently asked questions

Can the AI unsubscribe contacts in Insider?+

Yes. The AI can opt customers out per channel or unsubscribe them entirely from Insider.

Does the AI update Insider attributes?+

Yes. The AI can update standard and custom attributes in Insider.

How hard is it to integrate Insider with Minimal AI?+

Enter your Insider API credentials and go live in minutes.

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