AI Customer Support with Belco
Belco is an all-in-one customer service platform built for e-commerce. It combines live chat, email, phone, and social media in a single workspace with native Shopify, WooCommerce, Lightspeed, and Magento integrations. Belco shows order data alongside conversations, so agents have immediate context.
Minimal AI connects to Belco and resolves conversations automatically. The AI reads the ticket, checks your store for live order and shipping data, and replies with accurate answers. For Dutch e-commerce teams using Belco, this means the repetitive tickets that fill up your inbox get handled without any manual effort.
Setup is a few clicks in the AI Manager. Connect Belco, tell the agent what to handle, and it starts working.
Connecting is effortless. The AI Manager sets everything up for you in minutes - no developers, no complex configuration.
What Belco does
Belco is a Dutch e-commerce customer service platform that unifies email, live chat, phone, and social media into a single agent workspace. It integrates natively with Shopify, WooCommerce, Lightspeed, and Magento to display order information alongside conversations. Belco offers team collaboration, SLA management, automated routing, and performance analytics designed specifically for e-commerce support teams.
Key API capabilities Minimal AI uses in Belco
Minimal AI connects to Belco to manage conversations and access customer and order data.
Conversations API
Create, read, update, and manage conversations across channels.
What the AI does: Reads full conversations and replies with data from your store and connected tools.
Messages API
Send customer-facing replies and internal notes.
What the AI does: Posts accurate replies using live order data or adds notes when escalation is needed.
Contacts API
Look up customer profiles and order history.
What the AI does: Identifies customers and uses their purchase history to personalize responses.
E-commerce Data
Access order, product, and customer data from linked store.
What the AI does: Checks orders, tracking numbers, and product details directly from your linked e-commerce platform.
What the AI agent can read and write in Belco
The AI operates in Belco with access to both conversation data and linked e-commerce information.
Get information
- •Read full conversation and messages
- •Look up customer profile
- •Check linked order data from store
- •View conversation status and tags
- •Access previous conversations
Take actions
- •Reply with order and shipping data
- •Add internal note
- •Update conversation status
- •Assign to team member
- •Tag the conversation
- •Close the conversation
How to connect Belco to Minimal AI
Connecting Belco is quick and simple.
Go to Integrations in your Minimal dashboard and select Belco. Enter your API credentials.
Tell the AI Manager what the agent should handle.
Review and go live.
Real support scenarios the AI handles in Belco
Shopify order question via chat
A customer asks about their Shopify order through Belco's live chat. The AI checks the order, pulls tracking data, and replies in the chat with the delivery status.
Email return request
A return request arrives via email. The AI checks the order in your store, verifies return eligibility, and sends instructions to the customer.
Phone follow-up
After a phone call is logged in Belco, the AI adds a follow-up note and sends the customer an email with the resolution details discussed on the call.
Works with Belco and your e-commerce stack
Belco manages your customer conversations. Minimal AI connects to Shopify, shipping providers, returns platforms, and other tools to bring live data into every reply.
View the full integration details
See setup instructions, related integrations, and more.
Frequently asked questions
Does the AI use Belco's native store integration?+
Minimal AI connects to your store directly for real-time data, complementing Belco's native order sidebar with deeper access to fulfillment, refund, and inventory data.
Can the AI handle Dutch customer support?+
Yes. The AI detects the customer's language and responds accordingly. It handles Dutch, English, German, French, and many other languages.
How hard is it to integrate Belco with Minimal AI?+
Enter your API credentials, describe what to handle, and go live in minutes.